AT&T Study Shows Adults Are More Likely to Text While Driving

Mar 29

Ever since texting while driving became an epidemic in the United States, many campaigns are geared towards teens, however, is this main age group we need to be communicating the dangers of distracted driving to? A recent study by AT&T shows that maybe we should be turning our attention to adults.

AT&T and their “It Can Wait” campaign surveyed over 1,000 adults, asking them if they ever text while driving. Nearly half (49%) admitted to texting while they were driving, with about 43% of adults calling it a “habit.” What could be worse is that 98% of the adults who admitted to texting while driving claimed they knew that it was wrong and dangerous, but did it anyway.

Although teens weren’t too far behind at 43% admitting to texting while behind the wheel, the behavior of their parents has a large influence on their actions. During this study, AT&T also concluded that if parents do not have a rule against texting while driving and/or do it themselves, their young adult is more likely to drive distracted.

AT&T’s “It Can Wait” campaign is not just for one audience though; it is for everyone. Thomas J. Donohue of the U.S. Chamber of Commerce President and CEO states, “Businesses can help keep their employees and others on the road safe by encouraging responsible behavior behind the wheel, including obeying all laws related to the use of electronic devices.” This campaign is to spread the word about distracted driving to all drivers across America.

Because texting while driving requires taking your mind, hands, and eyes off of the steering wheel, it is considered the most dangerous form of distracted driving. If you text while you drive, you will be 23 times more likely to be involved in a car crash.

Sign the pledge and stop help distracted driving.

Take The Survey:


 
To sign AT&T’s “It Can Wait” pledge or for more information on their campaign, please visit http://itcanwait.com/.

For more information on how to become a better defensive driver, review the most recent laws, and learn techniques to keep our roadways safe, you can visit www.olts.com.

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>